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FOR IMMEDIATE RELEASE

SBCA’s SkyFORUM® - A Fantastic Success
2010 Date Announced

Washington, D.C., December 2, 2009 --

SkyFORUM®, the SBCA’s virtual trade show held on November 18th, was an overwhelming success.   Attendees included installers, technicians, corporate executives, programmers and everyone in-between. SkyFORUM® brought together the satellite community to learn, buy and network.  At more than 1,550 and growing, the registration count exceeded all expectations and additional “space” had to be secured on the exhibit floor to accommodate the interest from the supplier community.  SkyFORUM® is available on-demand for another 30 days so it’s not too late to see what the buzz is about.

The feedback from exhibitors was tremendous. “I applaud the SBCA for re-evaluating the needs and resources of the independent satellite dealer and providing this valuable event for everyone in the industry,”  said Dave Robinson, CEO of DSI Systems. “DSI Systems had a very successful virtual show and we look forward to participating again next year.”

“The Pace team was thoroughly impressed with the results. Thank you for making us a part of this initiative,” stated Vern Swedin, President Pace International.  Adam Long Director of Retail Sales at Channel Master added, “We had our concerns about this format as this was our first virtual expo.  The entire experience was definitely worth the time and effort.  I think for those who attended it was a refreshing way to learn more about each exhibitor at their own pace without wasting time.  Overall it was a much more efficient way of communicating to prospective customers and long time supporters of our brand.  We look forward to the next virtual event!”

“The SBCA wishes to thank all of our exhibitors, sponsors and presenters who participated in SkyFORUM®,” stated Joe Widoff, SBCA’s Executive Director. “We would especially like to thank DIRECTV, CASE-SRS, Installs Inc. and Applied Instruments who participated at Platinum and Premier levels.”

The second SkyFORUM® virtual trade show will be held on Wednesday November 17, 2010. SBCA is looking for feedback from the satellite community on how – from session topics to special features - the event can better address the needs of the industry.  Suggestions can be sent to info@sbca.org.

Building upon SkyFORUM®'s resounding success, SBCA announces a monthly SBCA SkyFORUM® Educational Webinar Series.  The series kicks off on Wednesday, December 16, with “Establish Yourself as the Local Satellite Expert in Your Market – Cost-Effective Advertising Strategies That Work” presented by Mike Hensel, Vice President DIRECTV Merchandising at DSI Systems. Registration is open at https://www2.gotomeeting.com/register/471694058.

The Satellite Broadcasting and Communications Association is the national trade organization representing all segments of the consumer satellite industry. It is committed to creating value added programs to improve the long term growth and sustainability of our member companies while continuing the industry’s leadership in protecting the rights of consumers and
technicians to access the best in satellite delivered services. Additional information can
be found at www.sbca.org.

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